Abstract
The research focused on evaluating the impact of breast cancer awareness Programmes on the prevention of breast cancer amongst Nigerian women. Five research questions guided the study. A survey method which employed a structured questionnaire was employed for data collection from 400 Edo women. The findings showed the inadequacies that characterized the media campaigns on breast cancer in the Edo State. The result revealed that most women had knowledge of breast cancer but the knowledge was not deep rooted. Consequently, most of the breast cancer programmes that were featured in these media campaigns were found to be infrequent and incomprehensive to engender a positive behaviour change in Edo women in observing their breast self examination(BSE) and clinical breast examination (CBE) believed to save lives and reduce mortality rates, without the support of face – to – face campaign. However, radio was found to be the major source of breast cancer information to Edo women as well as the most effective medium for breast cancer campaign due to its widest reach and the efficiency with which it transcends literacy level of the audience. It is recommended that breast cancer programmes be featured frequently and programmes like drama, radio jingles, television commercials and Internet be added to the available programmes while employment of indigenous language be included in the packaging of the progammes. Finally, face – to –face campaign should complement media campaign to reinforce credibility and clarity of media campaign programmes on breast cancer
ABSTRACT
Alcohol and substance abuse is among the most commonly reported adverse psychological problems for young women...
ABSTRACT
This research is aimed at assessing the causes and effects of drug abuse on the performance of secondary school...
Abstract
Influence of commercial advertising on the product promotion of Indomie instant noodles. A study of the childre...
ABSTRACT
The Yorubas are composed of several clans of which the chief are the Oyos, the Egbas, the Ifes and the Ijebus,...
Abstract
The study was tailored towards the management of bad debts, the causes of such bad debt and of the First Ba...
ABSTRACT
This study focused on Evaluation of the Procedure for Recruitment, Selection, Placement and Promotion of Staff in the Ministry o...
Abstract: COMPARATIVE ANALYSIS OF FINANCIAL MANAGEMENT PRACTICES IN DEVELOPED AND EMERGING MARKETS
This research conducts a comparative a...
ABSTRACT
The study examined and determined sexual activities of the selected Senior Secondary School Students in Ikorodu...
Abstract
The main purpose of this study is to determine the knowledge, perception and attitude of secon...
ABSTRACT
The aim of this study was to determine application of new media in Radio Niger, Minna. The study adopted survey...