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1. EFFECT OF PRICING STRATEGIES ON SALES VOLUME -A CASE STUDY FPA MARKETING MODEL SHOP

Background of the study

Businesses today are facing one of the most competitive eras in history. The rise and fall of businesses and the outright failure of some businesses suggest that if businesses are not properly managed and do not have a clear direction, its organi...

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2. A CRITICAL ANALYSIS OF THE ACTIVITIES OF FULANI HERDSMEN AND ITS IMPLICATION ON COMMUNITY DEVELOPMENT IN NIGERIA

BACKGROUND OF THE STUDY

The Fulani are the biggest ethnic group in the Sahel, with a population of 20 to 30 million people. The Fulani were formerly semi-nomadic cattle herders who traveled great miles along grazing routes in search of nourishment for t...

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3. A CRITICAL STUDY ON THE MARKETING OF LIBRARY SERVICES IN ACADEMIC LIBRARIES IN NIGERIA

Background to the Study

Libraries are a country's knowledge and information basis. A library gathers, organizes, and makes information resources available to people of various ages, backgrounds, and interests. According to Islam (2004), a library is...

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4. A SOCIOLINGUISTIC ANALYSIS OF CODE SWITCHING AND CODE MIXING IN SELECTED JENIFA’S DIARY EPISODES

Background to the study

The employment of more than one language, variety, or style by a speaker within an utterance or discourse, or between various interlocutors or contexts, is referred to as code-switching (Romaine, 1992:110). In linguistics, code-s...

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5. A SOCIOLINGUISTIC REVIEW OF CODE SWITCHING AND CODE MIXING IN SELECTED JENIFA’S DIARY EPISODES

Background to the study

The employment of more than one language, variety, or style by a speaker within an utterance or discourse, or between various interlocutors or contexts, is referred to as code-switching (Romaine, 1992:110). In linguistics, code-s...

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6. ETHICAL USE OF MOBILE DEVICES IN AN ACADEMIC ENVIRONMENT BY UNDERGRADUATE OF SELECTED UNIVERSITIES IN OGUN STATE

​​​​​​​Background of the study

Mobile device are arguably another revolutionary invention of our time, besides computer and internet technologies. Mobile technology is growing by leaps and bounds. From 1990 to 2014, worldwide mobile phone subscriptions grew from 12.4 mi...

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7. SOUTH EAST FEDERAL UNIVERSITY STUDENT'S PERCEPTION OF ONLINE EDUCATION AMIDST COVID-19 LOCKDOWN

The outbreak of the COVID-19 pandemic in December 2019 caused by severe acute respiratory syndrome coronavirus 2 (SARS- CoV-2) caused unprecedented disruptions in human activity, including education (Mouchantaf, 2020). Governments forced citizens to practice a new way of life that limited persona...

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8. SOUTH EAST FEDERAL UNIVERSITY STUDENT'S PERCEPTION OF ONLINE EDUCATION AMIDST COVID-19 LOCKDOWN

The outbreak of the COVID-19 pandemic in December 2019 caused by severe acute respiratory syndrome coronavirus 2 (SARS- CoV-2) caused unprecedented disruptions in human activity, including education (Mouchantaf, 2020). Governments forced citizens to practice a new way of life that limited persona...

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9. A STYLISTIC STUDY OF ADICHIE'S THE THINGS AROUND YOUR NECK AND PURPLE HIBISCUS.

Background to the Study

A lot of similarities exist in the definitions of language. From another angle, there are highly technical usages of the word “language” reflecting the way the term has been...

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10. AN ASSESSMENT OF A LEXICO-SEMANTIC ANALYSIS OF CHIMAMANDA NGOZI ADICHIE’S HALF OF A YELLOW SUN

Background to the Study

Language, in its sophisticated form, has served as a guiding tool or a convention structure for interacting or presenting recommendations and vocal expression of one's thinking. There are several methods to convey one's views and ideas, i...

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11. AN ASSESSMENT OF ACCOUNTING INFORMATION AND ITS ROLE IN THE MANAGEMENT OF ORGANISATION

BACKGROUND OF THE STUDY

In order to make economic decisions, all corporate organizations require information. Information, according to SINHA (2002), is an integrating force that combines organizational resources into a cohesive whole, directed toward...

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12. AN ASSESSMENT OF THE IMPACT OF ADVERTISING ON RURAL DWELLERS' BUYING HABIT

 Background to the Study

Historically, there has been a vacuum in information sharing between vendors and purchasers. This was due to large-scale manufacture of various product kinds by various companies. Advertising becomes unavoidable in order to...

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13. AN ASSESSMENT OF CONSUMERS BELIEVABILITY OF TV COMMERCIAL CLAIMS

BACKGROUND OF STUDY

Advertisements have long been recognized as a powerful tool for tempting and persuading customers to buy a variety of goods and services. There has been an upsurge in brand loyalty among customers of particular items since the introd...

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14. AN EVALUATION OF FEDERALISM IN NIGERIA

Background of the study

Federalism has developed as one of the most popular models of governance because to its integrative ability to assess the various political life of multi-ethnic, multi-religious, and multi-lingual countries. Federalism, on the ot...

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15. AN EVALUATION OF HUMAN RESOURCES MANAGEMENT FUNCTION AND EFFECTIVENESS OF PUBLIC SECONDARY SCHOOL

Background to the Study

The ability of an organization's or institution's administrators to coordinate the various resources and activities of the enterprise toward objective accomplishment through management is a function of many variables, inc...

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16. AN EVALUATION OF THE CAREER EXPERIENCES OF PROFESSIONAL WOMEN IN THE NIGERIAN CONSTRUCTION INDUSTRY

BACKGROUND TO THE STUDY

In terms of economic growth and job prospects, the construction industry is one of the most significant (Powell, Hassan, Dainty,...

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17. AN EXAMINATION OF MOSQUITOES' OPEN LARVAL HABITATS

Background of the study

Mosquitoes are extremely important to man's health and economic progress. Both human and animal illnesses are transmitted and spread by them (Gouge, 2012). Mosquitoes are the most significant arthropods for public health and...

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18. IMPACT OF PRICING AND MARKETING OF BEVERAGE

BACKGROUND OF THE STUDY

Decision about prices of a company’s product and services are among the most important activities the business organization undertaken infact few decision that these organization make arouse as much interest as those concerning prices. The...

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19. AN INVESTIGATION OF WORK LIFE BALANCE AND ITS EFFECTS ON PERFORMANCE OF FEMALE EMPLOYEES IN THE BANKING INDUSTRY

BACKGROUND TO THE STUDY

The ability to play many roles is a necessary component of one's professional life. Employees who undertake several responsibilities are subjected to multiple expectations from others, both inside and outside the firm (Shaila...

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20. DIFFICULTIES AND SURVIVING MECHANISMS OF SMALL SCALE INDUSTRIES AFTER THE COVID-19 LOCKDOWN PERIOD IN NIGERIA

BACKGROUND OF THE STUDY

Because SSIs come in a variety of forms and have made significant contributions to nation building, the promotion of small scale industries has been a priority for governments all over the world (Aderemi et al. 2019; Tehseen &...

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21. A STUDY ON THE SOCIAL EFFECT OF ADVERTISING ON THE NIGERIAN STUDENTS

Background To The Study

Advertisements are part of our social environment in the 21st century, and can be seen throughout any industrialized country. The average American is exposed to as many as 5,000 advertisements a day, stated by Jay Walker-Smith, a...

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22. SOUTH EAST FEDERAL UNIVERSITY STUDENT'S PERCEPTION OF ONLINE EDUCATION AMIDST COVID-19 LOCKDOWN

Background of the study

The outbreak of the COVID-19 pandemic in December 2019 caused by severe acute respiratory syndrome coronavirus 2 (SARS- CoV-2) caused unprecedented disruptions in human activity, including education (Mouchantaf, 2020). Government...

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23. PROBLEMS OF MANPOWER TRAINING AND DEVELOPMENT IN MANUFACTURING INDUSTRIES (A Case Study Of Anammco)

BACKGROUND OF THE STUDY

Word wide, manufacturing industries have grown tremendously in the last decade. Some of the industries are predominantly in the small scale sector employing mostly unskilled and untrained manpower. Besides, the increased consumpt...

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24. BRAND DIFFERENTIATION AND POSITIONING FOR MAXIMUM COMPETITIVE ADVANTAGE

BACKGROUND TO THE STUDY

Branding has been around for centuries as a means to distinguish the goods of one producer from those of another producer. To firms, brands represent enormously valuable pieces of legal property that can influence consumer behaviour, be bought an...

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25. TAXATION AND ECONOMIC GROWTH IN NIGERIA: AN EMPIRICAL ANALYSIS

1 BACKGROUND TO THE STUDY

One of the most commonly discussed issues in economics is on how taxes as means of fiscal policy at stabilizing the general economy relate to economic growth of developing countries such as Nigeria. A lot of studies have tend t...

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26. CAUSES AND PREVENTION OF HAZARDS IN THE FOOD PREPARATION AREA

BACKGROUND OF THE STUDY

Occupation hazards constitute a major threat to an active workforce. Fricidences such as back pain, contact dermatis, fracture shoulder and wrist problem, cuts and burns and some of the ill-h...

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27. TAXATION AND ECONOMIC GROWTH IN NIGERIA: AN EMPIRICAL ANALYSIS

BACKGROUND TO THE STUDY

One of the most commonly discussed issues in economics is on how taxes as means of fiscal policy at stabilizing the general economy relate to economic growth of developing countries such as Nigeria. A lot of studies have tend to...

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28. CONSUMER PREFERENCE FOR MALTA – GUINNESS, MALTINA AND VITA – MALT BRANDS OF MALT DRINKS

BACKGROUND OF THE STUDY

The introduction of Structural Adjustment Programme (SAP) in Nigeria has resulted in so many changes.  Among these changes are those that occurred in the food and beverage industry.

In this industry, some of the ma...

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29. THE EFFECT OF EMPLOYMENT ON SANDWICH GRADUATE AT THE LABOUR MARKET

Background of the Study  

The growing and expanding economic responsibilities of governments at the federal and state levels, have affected the capability of governments to continuously recruit adequately qualified teachers to meet with the ex...

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30. THE EFFECT OF LANGUAGE INTERFERENCE ON THE ACADEMIC PERFORMANCE OF STUDENTS IN SECONDARY SCHOOLS

Background of the Study

Before the 19th century, the study of language was made. Sir Williams Jones (1786) suggested affinity of Sanskrit and Persian with Greek, opening the study of genetic relationship between languages. With this revelation of affini...

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31. THE EFFECT OF EMPLOYMENT ON SANDWICH GRADUATE AT THE LABOUR MARKET

1 Background of the Study  

The growing and expanding economic responsibilities of governments at the federal and state levels, have affected the capability of governments to continuously recruit adequately qualified teachers to meet with the...

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32. EFFECT OF PRICING STRATEGIES ON SALES VOLUME ( A CASE STUDY FPA MARKETING MODEL SHOP)

Businesses today are facing one of the most competitive eras in history. The rise and fall of businesses and the outright failure of some businesses suggest that if businesses are not properly managed and do not have a clear direction, its organizational performance and ultimately organizational...

Read more

33. THE IMPACT OF ADVERTISING AND PROMOTIONAL STRATEGIES ON ORGANIZATION

BACKGROUND OF THE STUDY

Advertising consist of all the activities in presenting to a group. A non personnel, oral or visual, openly sponsored message regarding the products, services or ideas this messages are spread through one or more media and is pai...

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34. EFFECTS OF AGGREGATE SIZES ON THE CONCRETE STRENGTH

It is well recognized that coarse aggregate plays an important role in concrete. Coarse aggregate typically occupies over one-third of the volume of concrete, and research indicates that changes in coarse aggregate can change the strength and fracture properties of concrete. To predict the behavi...

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35. THE IMPACT OF INFORMATION AND COMPUTER TECHNOLOGY ICT ON THE MARKETING OF AUTOMOBILE PRODUCTS IN NIGERIA

BACKGROUND OF THE STUDY

As to the review of information technology, it combines the collection, gathering, recording, storing, processing and communication or dissemination of information from one source to another where the information is being passed....

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36. ETHICAL USE OF MOBILE DEVICES IN AN ACADEMIC ENVIRONMENT BY UNDERGRADUATE OF SELECTED UNIVERSITIES IN OGUN STATE

Background of the study

Mobile device are arguably another revolutionary invention of our time, besides computer and internet technologies. Mobile technology is growing by leaps and bounds. From 1990 to 2014, worldwide mobile phone subscriptions grew fr...

Read more

37. IMPORTANCE OF INDIGENOUS LANGUAGE IN BROADCASTING MEDIA

BACKGROUND OF THE STUDY

The broadcast media have been considered an important public domain in the use, promotion and maintenance of language in line with the sociolinguistic nature and dictates of their host communities (Silentman, 1995; Davi...

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38. THE PERCEPTION OF STUDENTS AND TEACHERS TOWARDS THE IMPLEMENTATION OF COMPUTER BASED TEST (CBT) MOSE OF EXAMINATION IN SELECTED HIGHER INSTITUTIONS IN NIGERIA

 BACKGROUND TO THE STUDY    

During the past few years, technology has significantly reshaped the method of assessment. In many academic domains, educational measurement has been moving towards the use of Computer-Based Testing...

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39. THE IMPACT OF ADVERTISING AND PROMOTIONAL STRATEGIES ON ORGANIZATION

Background of the Study

Advertising consist of all the activities in presenting to a group. A non personnel, oral or visual, openly sponsored message regarding the products, services or ideas this messages are spread through one or more media and is pai...

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40. THE RELATIVE IMPACT OF OIL AND NON-OIL EXPORTS ON ECONOMIC GROWTH IN NIGERIA: 1983-2007

Background to the study

Oil, a very versatile and flexible, non-repr...

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41. IMPACT OF ONLINE SHOPPING ADVERTS ON CONSUMER BUYING RATE

Abstract- Promotion is one of the 4 Ps of the marketing mix. The most fashionable item of promotion mix is advertising. Online advertisement is more attractive to the consumer as it uses various ways to advertise ideas most especially with the growing number of people that uses t...

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42. VALUE RELEVANCE OF ACCOUNTING INFORMATION OF LISTED INDUSTRIAL GOODS FIRMS IN NIGERIA

Background to the Study

Accounting is regarded as the language of business used by corporate firms in communicating their financial positions to their users through the publication of annual financial statements containing the required financial account...

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43. THE IMPACT OF ADVERTISING ON CUSTOMER PATRONAGE

 BACKGROUND OF THE STUDY

Advertising is one of major ways in which sellers use in order to stimulate demand for goods and services; therefore, it is a communication function which likes customers with the producer. Kotler (1990:450) “Adv...

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44. AN EVALUATION OF FEASIBILITY STUDY AND ITS EFFECTS ON THE SUCCESS OF NEW BUSINESSES

EXCERPT FROM THE STUDY

  1. A feasibility study when properly executed has a significant impact on the success of a new business.
  2. The notable significance of feasibility study to new businesses as identified from the study includes: It is an excellent instrument for t...
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45. ANALYSIS OF POVERTY ALLEVIATION ON PLANTAIN AND BANANA FARMERS IN OVIA SOUTH WEST AND OVIA NORTH EAST IN EDO STATE, NIGERIA

BACKGROUND OF THE STUDY

One of the most challenging problems comforting the Nigeria nation today is how to significantly address the problem of a widespread and rising incidence of poverty among the populace. Available statistics shows that as much as 7...

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46. INVESTIGATION ON CHALLENGES AND PROSPECTS OF TEACHING PRACTISE EXPERIENCE OF HISTORY STUDENT-TEACHERS

EXCERPT FROM THE STUDY

Perry (2019) asserts that as student-teachers begin their teaching practice, they experience a mixture of anticipation, anxiety, excitement, and fear. But on the other hand , student-teachers have the opportunity to convey their unique educational...

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47. EFFECTIVENESS OF ADVERTISING TOOLS FOR SUCCESSFUL MARKETING OF MTN PRODUCTS

EXCERPT FROM THE STUDY

Advertising is one of the four components of the marketing mix, which includes product, price, location, and promotion. Advertising is a promotional tactic that is used to raise product awareness in the minds of customers in order to prompt them t...

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48. A SURVEY ON THE CHALLENGES FACING SMALL AND MEDIUM ENTERPRISES IN NIGERIA

BACKGROUND OF THE STUDY

Small and medium scale enterprises (SMEs) are largely viewed as the engine wire of any nation’s economic growth and they are regarded as justifiable means that propel development globally. SMEs are labour intensive; as much...

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49. AN INVESTIGATION OF THE CHRISTIAN PARTICIPATION IN POLITICS

BACKGROUND TO THE STUDY

Nigerian Christianity dates back to the abolition of the trans-Atlantic slave trade in the early nineteenth century, which was followed by the emergence of a literate African elite, consisting of liberated and returned slaves as well as local con...

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50. CHALLENGES OF EXCLUSIVE BREASTFEEDING AMONG WORKING CLASS WOMEN

Background to the study

Breast feeding which is the act of feeding babies with breast milk. This is a universal cultural practice among human species of all races. However, there are commonly observable variations in the frequency and exclusiveness of application of bre...

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